How to sell? Strategy to close your sales

Would you like to learn how to sell more products and services?

A question I often get asked by entrepreneurs is, “Annie, I think I’m a good salesperson, but I’m having trouble “getting close” on my sale, could you give me some tips on how to sell more products and services, especially the last part? ”

First of all, if you are in the same situation and you are struggling to make your sales, you are not a good salesperson! You are an average salesperson at best. Good salespeople/entrepreneurs are great at making their sales. Here are the tips for selling more products and services. The tips that will help you, as they say in business, become a great seamstress and, by the way, a great money maker!

To learn more about the other steps in a sales process, click here.

Dare to ask for the order.

More than 50% of salespeople don’t dare ask for the order at the end of their presentation. Why not? Why not? Simply because they are afraid of being told no! If this is your case, change your job, because if you want to succeed to sell more products and services or simply in sales, you must often ask for the order and if you often ask for the order, you will necessarily get a lot of NOs. The good news is that you will also get a lot of YESes. Selling is largely a numbers game. No matter what you want in life, the answer will always be NO if you don’t ask.

Accept the sale

Always act as if you are already sure that your potential customer’s decision will be positive. Don’t doubt your offer, don’t doubt your prices and above all don’t doubt yourself. If you have doubts, your customer will feel it. In sales, 1% doubt = 100% error. Always assume that the customer is buying what you have to sell. Confidence is contagious.

Convince yourself

Before you can sell your solution, you must first buy it yourself. Are you truly convinced that your product or service is the best buy for your customers? If so, please demonstrate it! If you are not selling coffins, be enthusiastic, cheerful and passionate about what you have to sell. Move your body, speak faster, smile, demonstrate, etc. Selling is primarily an emotional transfer between seller and buyer. If you have difficulty closing sales, it may be because you lack energy, emotion and enthusiasm during your presentations.

Choosing the right time

In the real estate industry, it is said that the three key words to success are location, location, location, location, location, location, location, location. When it comes to closing a sale, the three key words are success: Timing, timing, timing, timing, timing.

Many salespeople who say they have trouble closing sales make the mistake of being in too much of a hurry. Here is an example that will show you what I mean: “Hello Miss, my name is Antony, I am a very attractive, clean and rich boy, will you marry me? It’s the equivalent of a salesman meeting a potential customer and saying in the first few minutes: “Hello, my name is Antony and I’m the best salesman here. Look, here’s a very efficient heat pump, it costs $12,000, do you want to buy it? ”

If you’re having trouble to sell more products and services, it’s probably because you skipped several steps before, such as Gain your customers’ trust, build relationships, have a good consultation to identify your customers’ needs and wants, present only the items that your potential customers are really interested in, etc.

Pay attention to buying signals

Once the consultation phase is over and you know exactly what your potential customer’s needs and wants are, observe the buying signals they give you and use these opportunities to make your final attempts. Listen to your prospects not only with your ears, but also with your eyes. Here are some examples of buying signals:

He touches the product and has a smile on his face.
The customer moves closer to you to better focus.
He examines certain parts of your proposal and asks you questions.
He changes his posture (he straightens his arms and legs), facial expression (he laughs or smiles often) and tone (enthusiasm).