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What prospecting methods should you use to find new customers? There is no universal answer to this question. The choice of methods to use is closely linked to your field of activity, your target [...]

The sales function has changed a lot in recent years, especially with the development of digital acquisition. The salesperson of yesterday has become a true consultant, an expert in his field. To [...]

Whether you represent a large client or a small or medium-sized business, using customer relationship management (CRM) software for prospecting offers many benefits – not just in terms of [...]

Dear sales managers and marketing professionals, Are you looking for new business opportunities in Canada? You want to conquer new territories and find new B2B customers? Look no further! We have [...]

The future of cold calling is bright for business-to-business (B2B) marketing strategies. By organizing your strategies effectively, combining the right marketing channels and measuring results, [...]

Introduction Employee motivation is an essential aspect of any successful business. At Prospecto, we understand the importance of keeping our employees motivated, especially in the demanding [...]

Article Outline: Introduction What is cold calling and why is it important? The province of Quebec: an opportunity for telephone prospecting The French-speaking population of Quebec The [...]

Introduction B2B telephone prospecting is an effective strategy to help companies find new customers and increase their sales. In Quebec, one company stands out in this field: Prospecto. This [...]

Introduction B2B telephone prospecting, also known as teleprospecting, is a direct marketing method that aims to establish direct contact with business prospects in a professional context. In [...]

As a sales manager or director, you know that the growth of your company is closely linked to the efficiency of your sales team. To optimize your sales performance, you need to recruit competent [...]