Archives

It is important to provide a useful product or service. However, it is equally important to find the people who need that product or service. Over time, business development techniques have [...]

Finding customers and closing the sale is a matter of organization, common sense and rational use of the right tools. Here are the 5 golden rules for successful prospecting that you need to know [...]

Prospecting for clients is not simply taking contacts from a list and calling without much planning to try to sell – it is, in fact, an inefficient use of the team’s time. It’s [...]

Unlike B2B customer prospecting, B2C customers, the end consumers, generally have a shorter and simpler sales cycle. In addition, it must be taken into account that the level of commitment of [...]